The receiver on the other end captures this data, and determines where to route your request to send a response or responses.Īn example of calls made over the network connection when loading a webpage.Įach individual call that is made contains fragments of information about you.
Think of these calls as similar to phone calls, with different details of your caller ID passing back to the remote endpoint. When you load a webpage, a series of calls are made to different locations that serve responses supplying parts of the page that you end up seeing as the page loads. Tracking, ad block and https upgrade counts after 1 week casual browsing The ad and marketing industries have created an entire business model centered around extracting, collecting, selling and profiling your data with parties unknown to you, and have banked on users forgetting that the data they sell is your data. This fact is often missed, accidentally or otherwise, when communicating about ad blocking and tracking protection.
Your data is valuable, private, and most important, it’s yours. To put it simply, your digital data trail is the evidence of your human presence online. Why should users care about privacy, and protecting their data from being collected and sold by third parties?
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